AI Archives

The Excel Fallacy: Why Most Professionals Overestimate Their Digital Competency

September 30th, 2025 - 3 mins read

AI, Education

Top 10 Digital Marketing Skills to Master in 2025

September 25th, 2025 - 2 mins read

APIDM News, Education

Empowering Marketers with Generative AI: Smart Axiata Joins Our Workshop

June 17th, 2025 - 4 mins read

APIDM News

May 23rd, 2025 - 2 mins read

Best AI-Assisted Google Ads and Google Analytics Support Agent – Google Gemini!

Shaping the Future of Integrated Media Planning: APIDM’s Exclusive Training for Dialog Axiata

March 6th, 2025 - 4 mins read

APIDM News, Education

How One Entrepreneur Grew Her LinkedIn Followers from Zero to 100,000 in 12 Months

February 17th, 2025 - 2 mins read

February 2nd, 2025 - 3 mins read

What Are AI Agents? A Complete Introduction to What AI Agents Are and Their Capabilities

Case Study: How LinkedIn Thought Leadership Ads Helped Drive $512K in ARR for a SaaS Company

January 30th, 2025 - 8 mins read

LinkedIn, Paid Media

Top Digital Media Trends and Predictions for Sri Lanka in 2025

January 21st, 2025 - 3 mins read

AI, Martech, Paid Media

Mohenesh Chamith Buthgumwa

January 16th, 2025 - 6 mins read

Facebook

What’s the Best Facebook Content Strategy for Marketers in 2025?

Celebrating Success: APIDM Graduation Ceremony 2024

January 16th, 2025 - 4 mins read

APIDM News, Education

November 14th, 2024 - 2 mins read

The Best AI Tools I Use Daily for Marketing

The Pitfalls of Going Too Broad with Facebook Ad Targeting

September 13th, 2024 - 3 mins read

Paid Media

Clarifying the Frequently Asked Questions about the Most Visible Brands Section on Digital Outlook Sri Lanka Report

June 12th, 2024 - 2 mins read

Uncategorized

February 23rd, 2024 - 4 mins read

Navigating the Future: My Journey with Learning Generative AI

January 29th, 2024 - 3 mins read

Full-Stack Marketer: Growth Through Impact & Innovation

January 3rd, 2024 - 3 mins read

Mastering Digital Marketing: The Power of Structured Learning

December 31st, 2023 - 4 mins read

Technologies Every Digital Marketer Must Be Aware Of

December 31st, 2023 - 3 mins read

The Transformative Role of Chatbots and AI in Customer Service

December 31st, 2023 - 3 mins read

Navigating the Future of Personalized Marketing

December 31st, 2023 - 2 mins read

Ethical Considerations in AI-Driven Marketing

December 31st, 2023 - 3 mins read

Persona Prompting: A Superpower You Need to Master

December 31st, 2023 - 3 mins read

Content Marketing in the AI Era

December 31st, 2023 - 3 mins read

Impacts of AI on Digital Marketing and Essential Skills for Marketers in 2024

December 31st, 2023 - 2 mins read

Social Media Marketing in the Age of AI

December 31st, 2023 - 3 mins read

The Role of Chatbots and AI in Customer Service

December 30th, 2023 - 2 mins read

The Impact of Machine Learning on Digital Advertising

December 30th, 2023 - 3 mins read

Data Science in Digital Marketing

December 30th, 2023 - 3 mins read

Predictive Analytics in Marketing

December 30th, 2023 - 2 mins read

Integrating AI into SEO Strategies

December 30th, 2023 - 2 mins read

Narrow AI: Exploring the Focused Intelligence of Specialized AI Systems

December 30th, 2023 - 3 mins read

The AI-Revolution in Influencer Marketing

December 30th, 2023 - 4 mins read

AI-Driven Content Creation: Reshaping the Creative Landscape

December 30th, 2023 - 3 mins read

The Rise of Generative AI in Digital Marketing: 2023 Insights

December 30th, 2023 - 2 mins read

The Rise of Generative AI in Digital Marketing

December 22nd, 2023 - 2 mins read

Unlocking the Power of Conversational AI with Prompt Engineering

December 10th, 2023 - 3 mins read

Revolutionizing Learning: AI’s Game-Changing Role in the eLearning Industry

December 4th, 2023 - 5 mins read

AI-Powered Personalization: Transforming Customer Experiences

November 30th, 2023 - 2 mins read

SEO Trends 2024: Mastering the Art of Visibility

November 30th, 2023 - 2 mins read

Maximizing ROI: Leveraging Data in Digital Marketing

November 30th, 2023 - 2 mins read

The Power of the Narrative

November 30th, 2023 - 3 mins read

Maximizing Influence: Mastering the Art of Digital Age Influencer Marketing

November 30th, 2023 - 2 mins read

Navigating the World of Programmatic Advertising

November 29th, 2023 - 2 mins read

The Future of Video Marketing: Trends and Predictions

November 29th, 2023 - 2 mins read

Elevating E-commerce: Mastering Digital Strategies for Sales Success

November 29th, 2023 - 2 mins read

Reaching Audiences on the Go: Mastering the Art of Mobile Marketing

November 29th, 2023 - 3 mins read

Digital Branding: Building a Strong Online Presence

November 29th, 2023 - 2 mins read

Optimizing AI’s Strategic Impact in Marketing: An Guide for Senior Managers

November 28th, 2023 - 2 mins read

AI in Creative Strategy: From Idea Generation to In-Depth Market Research

November 28th, 2023 - 3 mins read

The Prompt Library: Creating and Utilizing a Dynamic Resource for AI-Driven Marketing

November 28th, 2023 - 2 mins read

The Essentials of Prompt Engineering for Enhanced AI Interactions

November 28th, 2023 - 2 mins read

Embarking on the AI Journey: A Marketer’s Primer to Artificial Intelligence

November 28th, 2023 - 2 mins read

Generative AI: A Game-Changer in Modern Marketing

November 9th, 2023 - 3 mins read

The Art of Telling Stories with Data: A Guide for Business Professionals

November 9th, 2023 - 3 mins read

How Social Commerce, Edutainment, and the Metaverse Are Revolutionizing Our World

October 31st, 2023 - 2 mins read

Unveiling the Digital Marketing Landscape of 2030

October 31st, 2023 - 4 mins read

Enhancing Customer Experience and Retention through Digital Marketing

October 31st, 2023 - 3 mins read

Navigating Digital Marketing: Benefits, Challenges, and Solutions.

October 31st, 2023 - 3 mins read

Mastering the Future: Essential Strategies and Tools for Digital Marketers in 2024

October 31st, 2023 - 3 mins read

Best Practices for Creating Engaging and Effective Content Marketing

October 31st, 2023 - 3 mins read

What is Hyper-Personalization and Why It Matters in Digital Marketing

October 31st, 2023 - 3 mins read

Transformative Trends: AI, Storytelling, and Immersive Experiences in Digital Marketing

October 31st, 2023 - 3 mins read

A Digital Marketer’s Guide to Mastering Personal Branding and Networking

October 30th, 2023 - 3 mins read

Secure Your Digital Marketing Strategy: Steer Clear of Mistakes

October 30th, 2023 - 2 mins read

Maximize Digital Marketing Success With AI

October 30th, 2023 - 3 mins read

Harnessing the Power of Online Reviews

October 30th, 2023 - 3 mins read

Mastering the Power of Content Writing: A Comprehensive Guide for Digital Marketers

October 30th, 2023 - 4 mins read

Mastering SEO: Effective Strategies for Skyrocketing Your Website’s Visibility

October 28th, 2023 - 3 mins read

Demystifying the Basics: A Comprehensive Beginner’s Guide to Digital Marketing

October 28th, 2023 - 3 mins read

The Evolution of AI: Unraveling the Distinction Between Generative AI and Traditional AI

The Pillars of Modern Digital Marketing: Data, Analytics, and Mobile Attribution

October 25th, 2023 - 3 mins read

Uncategorized

October 18th, 2023 - 2 mins read

The Rise of Super Apps and What They Mean for Digital Marketers

October 12th, 2023 - 4 mins read

The Power of Short-Form Video Content in Digital Marketing

October 11th, 2023 - 4 mins read

How to Leverage TikTok for Business: Tips for Digital Marketers

October 11th, 2023 - 6 mins read

The Metaverse and Its Impact on Digital Marketing

October 11th, 2023 - 4 mins read

Hitting Digital Boundaries: Crafting a Winning Innings in the World of Digital Marketing

September 29th, 2023 - 3 mins read

An Agile Mindset in Digital Marketing: Here’s Why You Need It

September 28th, 2023 - 4 mins read

Magical Micro-moments: Creating Content for Today’s Mobile Consumer

September 28th, 2023 - 3 mins read

Graphic Design Basics To Get You Started on Creating

September 27th, 2023 - 7 mins read

Exploring High-Potential Careers in the Digital Marketing Industry

September 27th, 2023 - 4 mins read

A Growth Mindset: A Must-Have for Digital Marketers

APIDM Certification Ceremony 2023

September 27th, 2023 - 4 mins read

APIDM News

September 27th, 2023 - 3 mins read

AI in Digital Marketing: Navigating the Ethical Landscape

September 27th, 2023 - 3 mins read

Guarding Against Bias and Misinformation in AI-Generated Content

September 27th, 2023 - 4 mins read

Generative AI in Digital Marketing: What You Need to Know

September 27th, 2023 - 3 mins read

Human-AI Collaboration: Navigating the Evolving Landscape of Digital Marketing

September 27th, 2023 - 4 mins read

The Potential of AI in Your Digital Marketing Strategy

September 25th, 2023 - 2 mins read

The AI Revolution: How Artificial Intelligence is Disrupting Search

September 25th, 2023 - 4 mins read

The Digital Marketing : A Path for All Career Stages

September 25th, 2023 - 3 mins read

Lucrative Digital Marketing Careers After A/Ls

September 25th, 2023 - 2 mins read

Unlocking Success in Digital Marketing: The Power of Practical Skills and Qualifications

September 24th, 2023 - 2 mins read

The Power of Copywriting and Content Creation

September 21st, 2023 - 2 mins read

A Guide for Aspiring Digital Marketers

September 21st, 2023 - 4 mins read

Personalization in Digital Marketing : Get to the Heart of the Matter

September 21st, 2023 - 3 mins read

Embracing the Digital Shift: Navigating the Transformative Marketing Landscape

August 31st, 2023 - 3 mins read

Revolutionizing Your Marketing: The Resurgence of Email Newsletters

August 31st, 2023 - 4 mins read

How Artificial Intelligence is Taking over Digital Marketing Landscape

The APIDM Difference: Transforming Executives for Digital Marketing Excellence

August 29th, 2023 - 4 mins read

APIDM News

August 29th, 2023 - 3 mins read

Digital Skills Training vs. Academic Qualifications: Navigating the Digital Marketing Career Landscape